SEO report of rushes-shopping.co.uk

The Rushes Shopping Centre | Loughborough

www.rushes-shopping.co.uk/

The Rushes shopping centre in Loughborough is set to become the region's premier destination for fashion and lifestyle.


 Tasks

  • Make the site mobile device friendly.
  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.rushes-shopping.co.uk/

Character length : 26

Title
The Rushes Shopping Centre | Loughborough
Description
The Rushes shopping centre in Loughborough is set to become the region's premier destination for fashion and lifestyle.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://rushes-shopping.co.uk/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

No info found.

 Content

Doctype
XHTML 1.0 Strict
Encoding
Perfect! The character encoding is set: UTF-8.
Language
Error! No language localization is found.
Title
The Rushes Shopping Centre | Loughborough

Character length : 41

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 4%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
100000
Heading structure in the source code
  • <H1> 
Word cloud
  • news5
  • events4
  • rushes3
  • all2
  • latest2
  • stores2
  • newsletter2
  • community2
  • shopping2
  • information2
  • offers2
  • hours2
Keyword matrix
wordtitledescriptionsheading
news
events
rushes
all
latest
stores
Two Word cloud
  • rushes shopping2
  • hours information2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 10 images on this web page.

Alternate attributes for the following 5 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Technologies

Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 1002px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Good! The website uses printer-friendly CSS.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 0.41 seconds have passed until the page started to load.
Loading time
1,253 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
38
Number of source domains
2
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking css files
  • https://www.rushes-shopping.co.uk/.. /screen.css
  • https://www.rushes-shopping.co.uk/.. /typography.css
  • https://www.rushes-shopping.co.uk/.. /nav.css
  • https://www.rushes-shopping.co.uk/.. /style.css?ver=6
  • https://www.rushes-shopping.co.uk/.. /font-awesome.min.css

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.rushes-shopping.co.uk/wp-content/themes/rushesshopping/js/cufon-yui.js
  • http://www.rushes-shopping.co.uk/wp-content/themes/rushesshopping/js/dax_700.font.js?ver=2
  • http://www.rushes-shopping.co.uk/wp-content/themes/rushesshopping/billboard-flash/js/swfobject/swfobject.js
  • http://www.rushes-shopping.co.uk/wp-includes/js/wp-embed.min.js?ver=4.5.2
  • http://www.rushes-shopping.co.uk/wp-includes/js/jquery/jquery.js?ver=1.12.3
  • http://www.rushes-shopping.co.uk/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.0
  • http://www.rushes-shopping.co.uk/wp-content/plugins/master-slider/public/assets/js/jquery.easing.min.js?ver=2.7.1
  • http://www.rushes-shopping.co.uk/wp-content/plugins/master-slider/public/assets/js/masterslider.min.js?ver=2.7.1
File size of all javascript files combined
392.74KB
Javascript minifying
You can save 4.1KB (45% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.rushes-shopping.co.uk/wp-content/themes/rushesshopping/blueprint/print.css
  • http://www.rushes-shopping.co.uk/wp-content/themes/rushesshopping/blueprint/screen.css
  • http://www.rushes-shopping.co.uk/wp-content/themes/rushesshopping/blueprint/typography.css
  • http://www.rushes-shopping.co.uk/wp-content/themes/rushesshopping/css/nav.css
  • http://www.rushes-shopping.co.uk/wp-content/themes/rushesshopping/css/style.css
  • http://www.rushes-shopping.co.uk/wp-content/themes/rushesshopping/css/font-awesome.min.css
  • http://www.rushes-shopping.co.uk/wp-content/plugins/yet-another-related-posts-plugin/style/widget.css?ver=4.5.2
  • http://www.rushes-shopping.co.uk/wp-content/plugins/master-slider/public/assets/css/masterslider.main.css?ver=2.7.1
  • http://www.rushes-shopping.co.uk/wp-content/uploads/master-slider/custom.css?ver=2.9
File size of all css files combined
123.96KB
CSS minifying
You can save 2.3KB (18% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
22.47KB
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
24
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
https://www.rushes-shopping.co.uk/.. /blank.gifExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /loading-2.gifExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /light-skin-3-retina.pngExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /bg-bottom.jpgExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /bg-footer.gifExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /bg-main.jpgExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /footer-seperator.gifExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /swfobject.jsExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /print.cssExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /screen.cssExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /typography.cssExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /font-awesome.min.cssExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /nav.cssExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /ads4.pngExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /c-footer-bk.gifExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /logo.gifExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /nav-image.gifExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /cufon-yui.jsExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /slide01.jpgExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /Slider-logo.pngExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /Slider_Click_vF.pngExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /The-Rushes.jpgExpiry time is not specified
https://www.rushes-shopping.co.uk/.. /Slider-logos.pngExpiry time is not specified

 Speed test – Images

File size of all images combined
617.04KB
Image optimisation
You can save 70.8KB (42% compression) by optimising the images below:

 Website security

IP
134.213.3.230
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Order of Heading elements on mobile by position

  • H1 : , ( 0px from top )

 Typos

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